Digital Marketing

PPC Ads (Pay Per Click)

Overview

Every Click Counted, Every Rupee Working

Every penny you spend on Google Ads should deliver measurable returns. We structure campaigns so your budget reaches people who actually intend to buy — not random clickers who drain your spend with zero conversions.

Search, Display, YouTube — each platform works differently, and our team treats each one uniquely. Running the same ad everywhere simply doesn't work. That's why every campaign is custom-built around your product, audience, and business goals.

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PPC Ads (Pay Per Click)
What's Included

What You Get in Our PPC Ads Package

Every package is customized to match your business size, goals, and competition level.

Google Search Ads — instant visibility on high-intent keywords

YouTube video ads — build brand awareness through engaging content

Remarketing — re-engage visitors who already showed interest

Landing page suggestions — turn clicks into actual conversions

Weekly bid optimization — cut wasted spend and improve efficiency

Detailed ROI reports — clear visibility on spend vs. returns

Our Process

How We Deliver PPC Ads

01

Account Audit

If you're already running ads, we first audit them — figuring out what's working, what's draining your budget, and where the gaps are.

02

Campaign Setup

We build new or optimized campaign structures with the right keywords, negative keywords, and ad groups for maximum relevance.

03

Launch & Monitor

The first two weeks involve close monitoring to ensure no budget is wasted on underperforming segments.

04

Scale What Works

We increase budgets for top-performing ad sets and pause what isn't delivering, so every rupee goes where it matters.

FAQs

Frequently Asked Questions About PPC Ads

What is the minimum ad budget needed?
It depends on your industry and competition, but generally ₹15,000–20,000/month is a solid starting point for meaningful testing. We set realistic expectations based on your budget and help you scale once results come in.
Is the agency fee separate from ad spend?
Yes, the agency fee is completely separate. Your ad spend goes directly to Google (or the platform), and our management fee covers strategy, setup, optimization, and reporting. This keeps everything transparent.
Do you also manage Meta/Facebook ads?
Yes, Meta and Facebook ads are handled under our Social Media Marketing service. Combining Google PPC with Meta ads creates a powerful full-funnel strategy that covers both search intent and social engagement.
How quickly can I see results from PPC?
Unlike SEO, PPC delivers results almost immediately — most campaigns start generating clicks and leads within the first week. However, meaningful optimization typically takes 2–4 weeks of data collection. We refine targeting, bids, and creatives continuously to improve ROI over time.
How do you optimize PPC campaigns?
We follow a data-driven approach: weekly keyword performance reviews, bid adjustments, ad copy A/B testing, negative keyword expansion, audience refinement, and landing page recommendations. Every decision is backed by real data, not guesswork.
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